Sereact secures 110 million dollars

Sereact has closed a USD 110 million Series B financing round led by Headline. Other investors include Bullhound Capital, Daphni and Felix Capital; existing investors such as Air Street Capital, Creandum and Point Nine also participated again. The focus is on two strategic goals: scaling the Cortex 2 AI platform and expanding into the USA. The company plans to open a location in Boston this summer, including the establishment of local teams for sales, applications and technology.

Cortex 2 is positioned as a further development of the existing robotic AI. While previous systems capture data visually and act directly, Cortex 2 will first simulate possible actions and select the most promising one based on a world model. This is based on a model trained with real production data and more than one billion gripping operations. This allows Sereact to extend the range of applications for its AI beyond traditional order picking to more complex tasks involving physical contact, such as assembly processes or the precise handling of sensitive components.

"We realized early on that true robotics AI can't be developed in the lab," said Ralf Gulde, CEO and co-founder of the company. "You develop it with a data flywheel fed by real-world deployments, putting the AI into production, living with the mistakes and letting the model learn from what actually happens on the ground. The numbers show that it worked. Two hundred systems. One billion picks. One intervention for every 53,000. No one else even comes close."

A system that runs on every robot

"We give robots a form of imagination, namely the ability to predict how the world will react before it moves," said Marc Tuscher, co-founder and CTO. "We don't build robots. We don't sell services. We only deliver one thing: the model that runs on every robot. Whether it's a one-armed, two-armed, humanoid or stationary robot: The same brain is used everywhere. The hardware is mass-produced. Not the model."

Sereact sees its strength above all in training with real operating data. More than 200 systems are in use across Europe and have carried out over one billion picking processes. Around one in 53,000 operations requires human assistance.

Customers include Active Ants, Österreichische Post, BMW, bol., Daimler Truck, DHL, Mercedes-Benz, Monta, MS Direct, PepsiCo and the Rohlik Group. Investors also see great potential: "The opportunities in physical AI are some of the biggest we've seen in a generation and we believe they will reshape global supply chains and manufacturing," said Trevor Neff, Growth Partner at Headline.