Assembly automation

Heinz-Georg Geissler is the new Afag CSO

Afag has a Chief Sales Officer (CSO): Heinz-Georg Geissler has been entrusted with this position since January 1. He succeeds Armin Doser, who left the Afag Group on March 1 and was previously Head of Sales and Marketing.

Heinz-Georg Geissler has been the new Chief Sales Officer (CSO) at Afag since January 1. (Image: Afag)

In his new position at Afag, Heinz-Georg Geissler is responsible for the entire sales area, including the optimization and expansion of sales structures. "I am looking forward to many exciting tasks and, above all, to working in my new team and with my colleagues," he emphasizes. Armin Doser, who is leaving the Afag Group at his own request, is also pleased with the choice.

According to the company, Heinz-Georg Geissler brings with him background knowledge in mechanical and electrical engineering as well as experience in international sales. The 50-year-old worked at Schott Glas in the field of central automation, among others. From there, he went via a start-up in the capital goods industry founded by Schott to the Japanese Mitsuboshi Diamond Industrial, which took over the spin-off in 2005. Under the new management, Geissler expanded the market for Japanese products with a focus on Europe and NAFTA. From 2010, he was Director Sales & Service at Jenoptik for six years and managed the global sales of laser processing machines for the solar and automotive industries. He then took over the position of Head of Sales at Bilz in Leonberg, which is the market leader in vibration isolation. Geissler is also a specialist group leader in the German Association of Sales Managers. as

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