Editorial
Constant change
The Hannover Messe was held for the first time in 1947, at that time still under the name "Export Fair 1947 Hannover". It was initiated by Alfred Kubel, then Minister of Economic Affairs of Lower Saxony, and Gustav Bratke, the head of the city, as a counterweight to the Leipzig Trade Fair. The aim was to establish Hanover as an international trade fair location.
Since the beginning, the trade fair has been accompanied by two key factors: politics and change. Every year, the trade fair is opened by political dignitaries from Germany and the respective partner country. And every year, the Hannover Messe adapts to industrial trends. This can be seen in the so-called flagship fairs of the world's largest industrial trade fair.
Admittedly, some of the leading trade fairs of the past have raised the question of whether the topic was correctly located in Hanover. The leading trade fair Microtechnology, the trade fair for applied microsystems technologies and nanotechnologies from 2009, should be mentioned here. The fact that it no longer played a role in this form in subsequent years only proves the consistency of change at Hannover Messe.
Another example is the merging of the annual leading trade fair "Industrial Automation" with the biennial trade fair "Motion, Drive & Automation" to form the annual trade fair "Integrated Automation, Motion & Drives". It showcases the broad spectrum of industrial automation, drive and fluid technology.
The future direction of the Hannover Messe will be exciting. The digitalization of production is bringing industry and IT ever closer together. With the discontinuation of the IT trade fair Cebit, Hannover Messe has the opportunity to profitably integrate this topic, which is so important for industry, into the trade fair. This year's edition of the industry show is already showing the first signs. It remains to be seen whether those responsible will push ahead with the integration consistently and in a way that enriches the industry.
You might also be interested in
German industry under pressure
Industry association cancels growth forecast
The Federation of German Industries (BDI) believes that German industry remains under pressure and expects stagnation instead of growth. At the same time, the association is emphasizing the industry's innovative strength at the Hannover Messe.
read more...Why eleven federal states are calling for the use of low-emission steel in the automotive industry
Heads of federal states put pressure on Brussels: Eleven German federal states appeal to the EU to promote low-emission steel in the automotive industry more strongly. The German Steel Federation supports the initiative as an important lever for...
read more...Setting the course for Germany's technological future
The Federal Cabinet adopted the microelectronics strategy today. Germany wants to become a leader in microelectronics. The Federal Government's new strategy: bundling topics such as research, skilled workers and production in order to strengthen...
read more...European elections FSK 16
Good news: over the past 20 years, voter turnout in European elections in Germany has risen continuously - from 43.0% to just under 64.8% recently. I like the idea of allowing young people aged 16 and over to participate in politics in the form of...
read more...Democracy project
Many people are taking to the streets these days because they are fed up with right-wing hatred and populism. Industry is also aware of its social responsibility. "Transformation as the project of the century" is the title of a paper published...
read more...Artificial intelligence in Germany
Microsoft invests 3.2 billion euros in AI infrastructure
Microsoft has announced the largest investment in its 40-year history in Germany to accelerate the possibilities and benefits of artificial intelligence (AI) in the country.
read more...Plagiarius 2024 negative prize
On January 26, 2024, the Plagiarius campaign awarded its dreaded "Plagiarius" negative prize for the 48th time to manufacturers and retailers of particularly brazen counterfeits and fakes.
read more...100 years of Conrad Electronic
One hundred years of change
Conrad Electronic celebrated its centenary on June 21, 2023 with a gigantic event in the spirit of change. 400 high-ranking guests from business and politics as well as long-time Conrad companions were invited to the logistics center in...
read more...Loss of competitiveness?
The major associations BDI, VDMA and ZVEI are calling for more efforts to ensure that Germany remains competitive on an international level.
read more...